The Dominican Republic to take over a bus stop with music, live dancers, and a chance to win a trip for two
Montreal – February 17, 2016: Just as Montrealers are really bundling up for February, a few lucky commuters will get a live taste of sunnier climes, as the Dominican Republic takes over a bus stop on René Lévesque Boulevard on February 18th. The bus stop, transformed into a tropical paradise, will be launched with live merengue dancers who will brave the cold to bring a taste of the tropics to Quebec.
According to Cosette Garcia, Director of the Dominican Republic Tourist Board in Montreal, the Dominican Republic is one of the most popular vacation destinations for visitors from Quebec. “Each year, we send 750,000 visitors from Canada to our country. There seems to be a genuine affinity between our people, a natural warmth that we share. So the idea of this promotion – the dancers, the music – is to bring some Dominican sun here to warm at least the hearts of Montrealers until they can come and visit us again.”
People who wish to see the dancers or experience the bus stop should go to the corner of Peel Street and René Lévesque Boulevard between the hours of 7am and 8:20am. Film crews will also be on hand to record people’s reactions to this innovative program that is literally taking the Dominican Republic message to the streets!
The bus stop promotion will be supported by a contest run by Québecor Media Affichage. To enter to win a trip for two to the Dominican Republic, simply visit www.vivapuntacana.ca
About Dominican Republic
Dominican Republic’s first tourist was Christopher Columbus in 1492. Rich in history, Dominican Republic has developed into a diverse destination offering both Dominican and European flavors to more than five million global visitors in 2014. Named #1 Golf Destination in Caribbean & Latin America by the International Association of Golf Tour Operators, Dominican Republic boasts 28 designer golf courses, upscale resorts, pristine nature and sophisticated cities and quaint villages filled with warm Dominican people. Dominican Republic features the best beaches, fascinating history and culture, and is a chosen escape for celebrities, couples and families alike. Visit Dominican Republic Ministry of Tourism’s official website at: www.GoDominicanRepublic.com.
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