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We’re daring you to dream, play, and explore this sensory playground.

Don’t miss out!

To promote the lesser-known but must-visit destination of Puerto Plata, we created a fun and immersive activation that traveled to Dominican Republic’s key markets in the United States: Miami, New York, Boston and Chicago.  

The Dominican Republic’s POP Funhouse was a free, mobile, immersive pop-up social media museum about Puerto Plata. Its name is a play on the airport code for Puerto Plata (POP), one of the truly unique and hidden gems of Dominican Republic, and the “pop-up” concept.

Guests were invited to make their way through eight photo-friendly and individually curated rooms, designed to represent top attractions of Puerto Plata and inspire travel. 

They could learn more about the destination through the room while sharing their experiences on social media.

The DR POP Funhouse featured seven original songs composed, arranged, performed and produced by students of Berklee College of Music (one of whom is a Puerto Plata native). The songs were mixed in each of the rooms with different specially-created sound effects resembling the sounds of the Dominican Republic in order to complete the score of discovering Puerto Plata. 

People also entered for a chance to win a trip to Puerto Plata, by posting pictures of them at the activation to Instagram and tagging @GoDomRep in the caption and using the hashtag #POPFunhouse.

The first-ever POP Funhouse is coming to you! This free immersive experience will transport you to Puerto Plata, Dominican Republic. Hosted by the Dominican Republic Ministry of Tourism (MITUR), the POP Funhouse is a play on the airport code for Puerto Plata (POP), one of the truly unique and hidden gems of Dominican Republic.

To further encourage attendance to this fun and free installation, the POP Funhouse will be doing a trip giveaway to Dominican Republic in every market.

HOW TO WIN:

To enter the sweepstakes to WIN a trip for two to Dominican Republic:

  1. Follow @GoDomRep on Instagram.
  2. Attend one of our free interactive POP Funhouse Events in Miami, Chicago, New York or Boston.
  3. Snap a picture and post it on Instagram tagging #POPFunhouse & @GoDomRep.
  4. Winner will be contacted via private message on Instagram.

Terms & Conditions: http://bit.ly/2DFgyb9

The first-ever POP Funhouse is coming to you! This free immersive experience will transport you to Puerto Plata, Dominican Republic. Hosted by the Dominican Republic Ministry of Tourism (MITUR), the POP Funhouse is a play on the airport code for Puerto Plata (POP), one of the truly unique and hidden gems of Dominican Republic.

Video Case Study

To further encourage attendance to this fun and free installation, the POP Funhouse will be doing a trip giveaway to Dominican Republic in every market.

HOW TO WIN:

To enter the sweepstakes to WIN a trip for two to Dominican Republic:

  1. Follow @GoDomRep on Instagram.
  2. Attend one of our free interactive POP Funhouse Events in Miami, Chicago, New York or Boston.
  3. Snap a picture and post it on Instagram tagging #POPFunhouse & @GoDomRep.
  4. Winner will be contacted via private message on Instagram.

Terms & Conditions: http://bit.ly/2DFgyb9

Wynwood Soho Studios
Miami FL

2136 NW 1st Ave,
Miami, FL 33127

  • Friday, May 17: 10:00 a.m. – 8:00 p.m.
  • Saturday, May 18: 10:00 a.m. – 5:00 p.m.

West Edge at the Chelsea Market
New York NY

88 10th Ave, New York, NY 10011

  • Friday, May 31: 2:00 p.m. – 8:00 p.m.
  • Saturday, June 1: 10:00 a.m. – 8:00 p.m.
  • Sunday, June 2: 10:00 a.m. – 5:00 p.m.

Cyclorama at Boston Center for the Arts
Boston MA

539 Tremont St, Boston, MA 02116

  • Saturday, June 8: 5:00 p.m. – 9:00 p.m.
  • Sunday, June 9: 10:00 a.m. – 8:00 p.m.
  • Monday, June 10: 10:00 a.m. – 5:00 p.m.

Sterling Bay
Chicago IL

345 N Morgan St, Chicago, IL 60607

  • Saturday, June 15: 2:00 p.m. – 8:00 p.m.
  • Sunday, June 16: 10:00 a.m. – 8:00 p.m.
  • Monday, June 17: 10:00 a.m. – 5:00 p.m.
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