Dominican Republic Consolidates MICE Offer In "IMEX Frankfurt 2017"
(Dominican Republic, May 19, 2017).- The Dominican Republic through the Tourism Promotion Office (OPT) of the Ministry of Tourism (MITUR) of the Dominican Republic in Germany, exhibited our multifaceted destination in the 15th edition of the specialized fair “IMEX Frankfurt 2017″, held from 16 to 18 May 2017, in the city of Frankfurt, Germany.
Dominican Republic received 10 groups of invited buyers of the highest level, who were offered a master-class on the destination that “has it all” and MICE products offered in the country; presentations oriented by Petra Cruz- Director Europe / Director OPT Germany. The participants were welcomed with cocktails and 100% Dominican cuisine in a singular demonstration of the best flavors of the country.
In the impressive 100 m² stand of the Dominican Republic, 61 individual appointments were received by Ms. Cruz, who welcomed all European companies, and Ms. Amelia Molina, Director of Congresses and Incentives, directing companies in the America’s of the MICE segment in the Dominican Republic.
The Dominican booth had the latest technological innovations and actions for tourism promotion, such as a surfboard that alluded to our adventure segment and the recent audiovisual promotional tools that show in a striking and exciting way the diversity in offer and attractions found in the country.
In this 15th edition of the IMEX Dominican Republic fair, 9 co-exhibitors were present: Amstar DMC, Bahía Príncipe Hotels & Resorts, AMResorts, Barceló Bávaro Grand Resort, Connect DMC, Dominican Expert, Hard Rock Hotel & Casino Punta Cana, Meliá Hotels International / Paradisus Palma Real / Paradisus Punta Cana / Meliá Caribe Tropical and Punta Cana Resort & Club.
In addition, three raffles were held for guest buyers, whose prize consisted of a stay of three to seven nights for two people in the hotels: “Bahía Príncipe Luxury BP Ambar Green”, “Meliá Paradisus Punta Cana” and “The Westin Punta Cana Resort & Club “, where” Connect DMC “offers a VIP transfer for the airport of Punta Cana and a Zipline Tour for two people.
In the framework of “IMEX Frankfurt 2017″ Dominican Republic for the third consecutive year was partner in the event “Site Nite Europe 2017″. This event took place on May 15, 2017 at the prestigious “Kameha Suite” in Frankfurt, before 400 MICE travel organizers from the global industry.
“IMEX” is the most important B2B trade fair in Europe, specializing in the Meetings, Incentive and Events (MICE) segment. The main theme was “Purposeful Meetings”, intended to offer relevant, innovative and Insider-Know-how information of this important tourist segment. IMEX 2017 was a success, registering a participation of more than 9,000 invited buyers who made 68,500 appointments among the 3,500 exhibitors.
About Dominican Republic
Surrounded by the Atlantic Ocean on the north and the Caribbean Sea on the south, our lush tropical and paradisiacal country boasts nearly 1,000 miles (1,609 km) of coastline, 250 miles (402 km) of the world’s top beaches, magnificent resorts and hotels, and a variety of sports, recreation and entertainment options. Here you can dance to the pulse pounding thrill of the merengue, renew in our luxurious and diverse accommodations, explore ancient relics of centuries past, delight in delicious Dominican gastronomy or enjoy ecotourism adventures in our magnificent national parks, mountain ranges, rivers and beaches.
Known for our warm and hospitable people, Dominican Republic is a destination like no other, featuring astounding nature, intriguing history and rich cultural experiences like music, art and festivals, plus uniquely Dominican specialties such as cigars, rum, chocolate, coffee, merengue, amber and larimar.
Dominican Republic features the best beaches, fascinating history and culture, and is a chosen escape for celebrities, couples and families alike. Visit Dominican Republic Ministry of Tourism’s official website at: www.GoDominicanRepublic.com.